Innovative Digital Business Models | ckbk

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Business Models for a New World | An STM Webinar Series

How might we reimagine business models in a world of Open at Scale? Let's look at innovations and models outside our industry for inspiration and discussion. 

We're kicking off our new series with Matthew Cockerill — former CEO of BMC with decades of experience as STM academic publishing executive, now serving as co-founder and CEO of ckbk — the Spotify of cookbooks. 

In this 45 minute webinar, Matt will unpack the strategy behind ckbk: how they leveraged the digital space to successfully transform the cooking industry — curating, cataloguing and surfacing content that had never been digitized — to make it accessible, modular and searchable. Its success can largely be attributed its seamlessness: a relevant, natural means to explore the best cookbook recipes, with instant searchability from any device — and personal recommendations to guide you along.

What can we learn from this model? Let Matt tell us — here, he will draw comparisons and ideas that can be applied to academic publishing — and lend inspiration for us to reimagine the ways we make our content more open, accessible and searchable. 

More about Matt: He began his digital publishing career with BioMedNet, an early community website for scientific researchers which was sold in 1997 to Elsevier. In 1999 he co-founded BioMed Central, a new publisher which pioneered the then, revolutionary Open Access publishing model. BioMed Central was acquired by Springer Science+Business Media in 2008, and Matt ran BioMed Central as an independent unit within Springer from 2008-2013 and served on Springer's management board. Most recently he served as a non-exec director for the Biochemical Society's publishing arm, Portland Press and he is currently on the board for the ISRCTN organization, and was formerly a founding board member of OASPA. Full Bio is here.

Format: 45 minute webinar, with 15 minutes for Q + A.

 

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