Business Development Manager (APA Journals & Books)
Company : American Psychological Association
Location : Remote
Closing Date : 10th November 2022
Website : https://recruiting.ultipro.com/AME1075/JobBoard/09af7a49-6e44-7933-83ad-e62b675aa816/OpportunityDetail?opportunityId=e3985325-14b4-4387-974a-e38a37fde76b
The Business Development Manager performs research and analyses to inform relevant APA Publishing teams and the overall APA Publishing decision-making. The Business Development Manager is also responsible for contributing to the development of publishing and comarketing agreements, sponsorships, and other types of business partnerships with other organizations (including membership organizations and other major foundations, government bodies, businesses, and community groups) to support the achievement of APA Publishing strategic objectives.
Education and Experience:
- Bachelor’s degree is required.
- Minimum of 5+ years of business development, market research, and/or marketing and brand management experience in an organization with intellectual property products and services.
- Demonstrated hands-on experience performing bibliometrics, competitive, and ROI analyses and portfolio performance visualizations for a journal publisher.
- Understanding of the issues impacting scholarly publishing and scholarly communication, including trends in library purchasing, changing business model for scholarly content in books and journals, Open Access, Open Science, Scholarly Collaboration Networks, and other new technologies and trends affecting scholarly communication.
- Demonstrated skill translating data into visual graphics in text and in presentation.
- Basic knowledge of intellectual property and digital service contract standards.
- Demonstrated experience managing multiple stakeholder views.
- Understanding and ability to communicate about common marketing tactics and metrics, including website traffic, Google ads, and social media.
- Demonstrated experience in children’s books publishing and/or non-profit fundraising is a plus.
Computer Skills Required:
- Experience with the Microsoft Office Suite is required. Advanced Excel user strongly preferred.
- Experience with bibliometric tools, like Clarivate’s Web of Science, Journal Citation Reports, and InCites is a plus.
- Be the internal bibliometrics thought leader and go-to power user for guidance on using various publishing tools (e.g., Clarivate’s InCites, Editorial Manager, Highwire’s Rejected Article Tracker) to perform bibliometric, competitive, and ROI analyses as part of informing business decisions. Help embed the use of these tools into the day-to-day processes of colleagues in relevant APA Publishing teams.
- In support of APA Publishing key strategic priorities, help initiate relationships with non-profit and for-profit organizations that will help APA Publishing achieve its strategic objectives. These might include comarketing arrangements, strategic partnerships, and distribution partnerships. Collaborate with relevant parts of APA to prioritize and pursue such opportunities. The primary focus of this work is on APA’s children’s books imprint, Magination Press, but also includes scholarly books and journals.
- Where necessary, contribute to new journal development and acquisition of existing APA Division and other Society journals, and renegotiations with existing journal partners.
- Perform market research and analysis to inform APA Publishing publication policies in new and evolving areas to ensure that APA is in sync with the needs of our authors, partners, readers, and the field in general.
- Monitor competitor positioning and use that knowledge to make recommendations to inform both the overall APA Publishing strategy and our marketing approach.
- Using the insights generated via market research and analysis, collaborate effectively with journals editorial to refine their content strategy and to inform their approach to Open Science and Open Access publishing.
- Provide functional supervision of business development tasks (e.g., bibliometric analyses) assigned to Business Development Associate and Author Marketing Intern.
- Consult on scholarly journal author marketing and other marketing initiatives and work with a team that supports a variety of products within the association.
The American Psychological Association (APA) represents 122,000 psychologists, students, and affiliates, primarily in the U.S. and Canada but also in other countries around the world. APA is a scientific and professional organization with about 500 employees and is categorized as a 501(c)(3) along with its 501(c)(6) companion organization, APA Services, Inc.
Job Location: Remote: APA jobs may be considered for remote work eligibility as defined in APA’s Flexible Work Policy and are subject to approval. Remote work employees may not work from the following states or U.S. territories: Alaska, California, Colorado, Guam, Hawaii, Iowa, Louisiana, Montana, Nebraska, New York, North Dakota, Ohio, Puerto Rico, Rhode Island, U.S. Virgin Islands, Washington, Wyoming.
Qualified candidates must apply online through APA’s applicant system and attach a resume and cover letter specifying your salary expectations. Applications that are submitted without both documents are considered incomplete and will not be reviewed for consideration. Once your application is submitted, you will receive a confirmation email. Please make sure to check your Spam folder if you do not receive an email from us.
The American Psychological Association is an Equal Employment Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, or any other protected categories covered under local law.