STM Book 2.02 Seminar: 17 April, 2008, London, UK
Right after the London Book Fair!
Register now for early bird discount!
STM Book 2.02 Seminar
Now it Gets Real: Making, Selling, Distributing, Discovering and Using E-Books
17 April 2008, London, England
London Marriott Hotel/Kensington
147 Cromwell Road, London, SW5 0TH
09:30 - 17:00
Some comments from Book 2.01, April 2007
- 'Great mixture of practical experience, forward-looking presentations, business models.'
- 'Excellent range of topics and not a single bad speaker.'
- 'Good to have plenty of networking opportunities.'
- 'Spent most time with colleagues that I do not usually have chance to, but great mix of people.'
- 'Intensive, yet informal. Good length presentations.'
Topics include
- E-book sales & marketing around the world: Developed & Not Ready for Prime Time
- E-textbook business models
- Discoverability: The Key to Success
- Partnering, Channel Conflicts, Managing Relationships
- Making E- Books in the 21st Century
- E-textbooks in libraries
- Are we disconnected from end users? Is our marketing reaching the 'right' people?
Who should attend
The seminar is aimed at managers in STM, social science, and humanities with responsibilities in Editorial, Marketing, Sales, business Development and Production -- and others involved in the e-book market.
Partial Speakers List- Francois Barnaud, Sales & Marketing Manager, OECD, Organisation for Economic Cooperation and Development
- Julian Clayton, Vice President, Training & Educational Systems, Wiley-Blackwell
- Eelco Ferwerda, Publisher, Digital Products, Amsterdam University Press
- Valentina Kalk, Rights Manager, Office of the Publisher, The World Bank
- Jill Taylor-Roe, Head of Liaison & Academic Services, Robinson Library, Newcastle upon Tyne
Join your colleagues
There will be plenty of time for discussion and networking.
Registration Fees
Before 17/03/08 After 17/03/08
Members: €350 €400
Non-Members: €450 €500
Please check back for updated programme information.
STM Editor
