22nd April 2010
8:30am - 4:30pm
Who is this seminar for?
For everyone with an interest in publishing strategy, business and market development in social science, humanities and stm publishing
09:30 Welcome and introduction - Chair Jayne Marks, Vice President,
SAGE Publications, Inc.
09:45 Social sciences and humanities - are they really different?
Research and information habits in the socials sciences and humanities: findings from the Ithaka S+R Faculty Survey
Laura Brown, Managing Director, Ithaka, S+R
Are humanists and social scientists headed to the same essentially digital future for research sources, and if so, at what rate? Ithaka S+R's most recent faculty survey provides an excellent source for understanding disciplinary practices, attitudes, and needs and how they have changed over the last decade. This talk will examine disciplinary perceptions on key issues for publishers such as: Attitudes towards the transition away from print, which are becoming are more accepted for scholarly journals even as questions are being raised about monographs
The relative importance of new research practices
Discovery and other key workflow patterns and perceptions
Views among authors on dissemination and preservation of their work, including how they choose scholarly journals in which to publish and the role of repositories
Perceptions about the future role of the scholarly society
Comparisons will be provided with previous waves of the Ithaka S+R faculty survey, dating back to 2000.
10:15 Doing data in the social sciences and humanities: links to and from published work
Peter Burnhill, Director, EDINA, University of Edinburgh
How should data feature in the scholarly publication process, and who should be doing what to ensure ease and continuity of access to those data that underpin statements in published work? Data drive their value as potential as evidence; being digital provides opportunity for valued-added curation but also liabiity for loss; being network-accessible is opportunity for linkage. Secondary analysis of the evidential value of data underpins scholarship but how should data feature in scholarly publication? There is threat of loss but also much opportunity for value-added curation and linkage.
Who should be doing what to ensure ease and continuity of access to data used for published work? Just how different is 'data' across the disciplines - or is it all just digital?
11:15 Publishers Experience and Expectations
Panel: Challenges of publishing for the social sciences and humanities
Challenges for Journals in the Social Sciences & Humanities
Sarah Phibbs, Journals Publishing Director, Social Science & Humanities, Wiley-Blackwell
There is an assumption in the journals publishing business that what happens first in STM will follow in social science and humanities. This presentation sets out to examine key challenges for social science and humanities in relation to scholarly communication, the differences and similarities with STM.
Half full or half empty? eBooks, the incomplete revolution
Alan Jarvis, Global Director, Social Science Books, Routledge
Factors in academic publishing in the humanities and social sciences, eBooks have failed to have the impact on book publishing that ejournals have had on journals. This presentation emphasises how relative diversity within books (in terms of both content and audience) has slowed the progress of ebooks, and looks at prospects for the future.
Publishing for HSS and STM: Differences of Kind or of Degree?
Geraldine Billingham, Editorial Director, Berg Publishers
The term Humanities and Social Sciences (HSS) covers a wide academic territory and successful publishing across these fields requires flexibility in product types, formats and pricing. While HSS and STM overlap, the differences between them are not just of degree but also of kind. Even so, the challenges of publishing in HSS may be as much to do with scale as they are to do with subject matter or academic culture.
Validating Scholarship in the 21st Century
Rebecca Cullen, Senior Online Product Development Manager, Oxford University Press
The rise of online self-dissemination and new scholarly repositories has led to an increasing amount of research content bypassing traditional publishing channels. What is the role of the publisher in validating this content? A review of the forthcoming Oxford Bibliographies Online program as an attempt to address this question.
New dimensions for business
14:00 Exploring online delivery for social scientists
Martha Sedgwick, SAGE
SAGE Research Methods Online is a research tool that integrates multiple book, reference and journal content types focused on an area central to the social sciences. This presentation will share results from the market research that was perforemd for this product development (due to be launched later in 2010) as we explored how our research methods book content should be delivered online to our social science users.
14:30 Digging into Data: Electronic publications in Archaeology
Julian Richards, Director of 'Internet Archaeology', University of York
The online peer-reviewed e-journal Internet Archaeology has been publishing archaeological research on the web since 1996. Rich text and image databases allow readers to 'drill down' from the text and to test existing interpretations and to make new ones. Increasingly we have also used web-based GIS to allow archaeologists to provide full interactive access to the spatial dimension of their research. This presentation will use exemplars developed under the AHRC and Mellon Foundation funded LEAP projects (http://ads.ahds.ac.uk/project/leap/) to discuss the potential and challenges of this approach.
New business models
15:30 Commercial opportunities for social science publishers:
Insights and development at Google
Santiago de la Mora, Google
16:00 Licensing of digital Content to Intermediaries
Wulf D. v. Lucius, Lucius & Lucius
Parallel to the licensing of content to libraries or providers like Amazon or Apple there are various platforms or service providers, which can be partners in the dissemination of contents. The paper describes the platform PaperC, a new start-up in Germany, which has developed an interesting model combining cost free reading with the charge for all other uses (like print out, edit, arrange, earmark etc.). The model has been developed with support of the University of St. Gallen (Switzerland) and the Fachhochschule für Wirtschaft Berlin. The developers as well as the intended main user group are students. Paper C is hence a model in the difficult B to C Market.
16:30 Wrap up and close, Jayne Marks, Sage
Members €400Non-Members €500
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